The NEW Starbucks Forget-Me-Not Frappuccino. This iconic product needed an iconic cup and and a campaign that launched the Summer for 2022. The design team at Iris were tasked with developing a cup design that centred around Earth Day. A reusable cup that acts as a promise to all consumers, that Starbucks is making waves to be more sustainable.
I developed the illustrated cup design around the theme of Mini Beasts, the visual is designed around the concept of small creatures that live in the environment around us. The campaign visual language is all centred around the vibrant illustrations on the cup.
The Forget-Me-Not Frappuccino and cup is/was available for a limited time in 48 countries around the world.